ABOUT

Cometis AG is one of Germany’s leading Investor Relations agencies with a network of partnersand competent local contacts that reach all major financial centers in Europe and worldwide.

CLIENT

Cometis

SERVICES

Brand identity
Design e sviluppo sito web
Materiali
Lancio sui social

CHALLENGES

The website of the company was outdated and needed a complete overhaul. Cometis is a big website with more than 300 pages and 2000 posts. The challenge was maintaining the website’s structure, metadata, and SEO traffic during its redesign.

SOLUTION

The web design and development team carefully thought and implemented the following solutions to resolve the challenges of redesigning Cometis’ website.

Newest Technologies

The web design and development team utilized the newest technologies to improve the performance of Cometis’ old website, reflecting on the new one. These new web development technologies include accelerated mobile pages, an artificial intelligence (AI) chatbot, and a single-page application (SPA). This JavaScript-based web application dynamically updates content without refreshing the web page.

The new website of Cometis also deployed cloud-based migration and server less architecture. This cloud technology helps prevent data loss, reduce system overloading, and lower development costs. It enables users to run code for any backend service or application without managing, provisioning, and upgrading servers.

Bespoke Design

The new website of Cometis was designed according to the company’s target audience, sales and marketing goals, principles, and unique requirements. It reflects the meticulously planned layout and clever web pages to improve user navigation and information retention.
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Motion UI, a front-end framework, enabled the web development team to build a fully responsive new Cometis website using predefined motions. This web development framework makes the web elements transition, slide, bounce, spin, and more.

Custom Animations

The new website includes custom animations to maintain and increase the company’s targeted traffic, keep visitors staying longer, and have a lower bounce rate. The custom animations looked professional and aligned with Cometis’ products and services.

RESULTS

The scope of work of Cometis’ new website involves a complete overhaul, implementing premier full-stack web development that established 98% audience retention. The user interface (UI)and user experience (UX) design resulted in higher traffic for the new website than the old one, with more than 150,000 visitors monthly.

The web design and development team was able to migrate Cometis’ more than 300 pages and2000 posts. The new website maintained the old website’s structure, metadata, and SEO traffic. In addition, the new website is system ready for eCommerce activities too.